How to Answer the Interview Question “Why Do You Want to Work Here?”

By Indeed Editorial Team

Published 16 August 2021

The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed's data and insights to deliver useful tips to help guide your career journey.

"Why do you want to work here?" is a popular question most hiring managers ask in a job interview. Employers ask this interview question and its other variations such as "why are you interested in this job?" or "why this company?" to assess the candidate's motivations for applying to the job. However, regardless of how they phrase this question, you have to be prepared to explain why the company and role appeal to you. In this article, we explore different ways you can answer this question along with sample responses to help you craft an interesting and effective response.

Related: Common Job Interview Questions and Answers for Freshers and Experienced Professionals

Why do employers ask "Why do you want to work here?"

Your response to this question gives the interviewer a significant insight into your thought process. The employer wants to understand that you're genuinely interested in the opportunity and they want to determine if you're the right fit for the company. Here are some insights the interviewer wants to know about you with this common interview question:

  • Mindset. Employers prefer a growth mindset over a fixed mindset. Companies not only want knowledgeable candidates but also people who are excited about the opportunity. Excited employees are more likely to be motivated, work harder and stay with the company for longer.

  • Priorities. The interviewer wants to understand your career goals and assess how this position fits into your plan.

  • Level of preparedness. They also want to understand your knowledge and awareness about the company, industry, position and the amount of research and preparation you've done before the interview.

Related: How To Prepare for an Interview

How to answer the interview question "Why do you want to work here?"

To answer this question, you must research the company and get enough information about them. In your response, you can include the attributes of the company as you see it and how your core values align with the organisation's objectives. It's important to be well-prepared to respond to this interview question instead of giving vague and generic answers that don't make an impact. Here are five steps that you can follow to frame an effective response to this interview question:

1. Research the company

Going over the company website is a good starting point to learn more about the company. The company website, along with its career pages, offers detailed information about the company culture and corporate values. Read and take note of the company's vision and mission statement.

Become acquainted with their products or services, their customers and any noteworthy accomplishments or awards the company has received. If the company has a blog or newsletter, read through a few published articles to get an idea about the brand voice, topics covered and common themes.

Related: Job Interview Tips: How to Make a Great Impression

2. Review the social media accounts of the company

Take notice of the company's posts on their social media accounts, especially relevant industry news and customer comments or feedback. You can also search the Indeed Company Review page to view photos, learn about compensation and understand what employees love about their role in a particular company.

3. Understand the job description

Understand the job description by thoroughly reviewing the job posting. Make a list of all the key points about the job, such as specific job responsibilities, duties and company standards. This can also help you plan a response that demonstrates how your career goals align with the organisation's values.

4. Match your skills and career objectives to the position

When responding to the interviewer, align your career objectives with the keywords mentioned in the job posting. Pick out the key skills required for the role and highlight previous experiences where you demonstrated these skills.

5. Identify and align your core values

Evaluate your objectives and values by making a list of all the things that inspire and excite you most about this vacancy. To identify your core values, try asking yourselves the following questions:

  • What inspires you?

  • What type of work environment would you prefer?

  • What do you admire the most about your role models?

  • What are the important traits of a healthy and strong team?

  • What professional and personal characteristics do you want to develop in yourself?

  • What qualities and skills do you need to attain your long-term objectives?

  • How can the job fulfil your career goals, and how can it help you grow?

Sample answers for the interview question "Why do you want to work here?"

There are multiple ways to respond to this interview question. However, the most important point to remember while framing your response is to be yourself. Only elaborate on those specific values that relate to what you believe. Here are some example answers to help you frame your own response to this common interview question:

Operations manager

Here's an example answer for an operations manager:

"I believe that this opportunity at Blueart enterprise will be an excellent fit for my skill set. Not only do I have expertise in process improvement and lean management, but I also think that your core values closely align with mine, particularly those about innovation and creativity. I wish to be part of a world-class organisation that values my strengths as much as I do. Furthermore, I am really fascinated by your company's latest product release and would love to work with the team to get a chance to work on similar projects as well."

Human resource manager

Here's an example answer for a human resource manager:

"When I saw the job posting, I knew I was going to apply because Readmall is my dream company. Your company has an impressive track record of achievements, and I believe your ambitions for the future closely matches my own aspirations. In addition, I believe that the skills, qualities and experiences that I have built up over the years are perfectly aligned with this HR manager role. This means that I can come into the role and make a positive impact reasonably quickly. Lastly, I'm also seeking longer-term employment, and I believe this is a place I can grow and develop personally and professionally. "

Project manager

Here's an example answer for a project manager:

“I have the experience in managing multiple projects for top businesses successfully. I believe that when I'm part of a supportive and encouraging environment such as this company, I would be even more successful in this project management role. My strong interpersonal and communication skills have helped me build excellent, long-term relationships with developers, vendors, testers and senior managers alike. I am also passionate and committed to this field, and I am driven to deliver high-quality work."

Customer service representative

Here's an example answer for a customer service representative:

"I want to work here because I admire that one of your core values is to empower your employees. I am impressed that your organisation takes the time and effort to understand employee strengths and weaknesses and assigns responsibilities accordingly. Also, having researched your company's products and services, it's clear that you create them to a very high standard. The raving online customer reviews are proof of how well-accepted and loved your products are. From what I have heard from a friend who works here, your company culture is supportive and encouraging. We spent a lot of time at work, and it's fair to want to work in an environment that's inspiring and focused on teamwork. "

Fashion designer

Here's an example answer for a fashion designer:

"I believe that your company's Go Green by 2028 initiative is a game-changer and it really inspires me. As a fashion designer, I hope to contribute my expertise in sustainable fashion to the upcoming Project Neutral. I share the same values of accountability and care as that of this company, a philosophy I want to follow in my personal and professional life too."

Sales manager

Here's an example answer for a sales manager:

"Your company has an impressive track record of achievements in the industry, and I would love to work in a firm that is constantly innovating and improving. I believe I have the knowledge and skills required to succeed in this role. Also, having trained over 30 new hires and assisting each of them to transition into their new roles, I can bring proven leadership experience to your organisation. So I strongly believe that Redart offers a unique environment to expand my professional skills, and I would love to take on this new challenge to make something great even better."

Explore more articles